Johanna Seelemann
About Johanna
Johanna Seelemann (b. 1990, Leipzig, Germany) founded the studio in 2020. The designer developed her fascinations during the Contextual Design master program at the Design Academy in Eindhoven (2019) as well as the bachelor course in Product Design at the Iceland Academy of the Arts in Reykjavík (2016). She previously assisted Studio Formafantasma in their ‘Ore Streams’ and ‘Cambio’ projects.
The studio’s practice encompasses conceptual design, developing products, exhibitions, videos and working in interdisciplinary collaborations, often transcending the distinctions between different fields of creativity. The works explore the process and the aesthetics of everyday-consumed products, commodity journeys along their supply chains, developing sustainable design methods. The investigations morph into designs developed using the tools of substitution, adaptation, and resiliency. Unearthing these hidden contexts of these products that enable today’s everyday life through the formulation of optimistic suggestions and alternative future-scenarios.